As a software consultancy, Volano is an expert on CRM systems. Any organization that needs to manage contacts and contact data, run targeted marketing campaigns and store contact specific information can appreciate the utility of a good CRM system. I would wager to say that in this data-driven age, CRM has become as popular a term in business as “e-mail” was in the nineties.
Unfortunately, many CRM systems were designed to cast a wide net on markets in need of contact management. As a result, so many features were created that the software’s complexity compromised the few key components for which it was designed to perform. The weight of these CRM systems are reflected in the cost which is often confusing and tiered out. The overly complex systems are often shunned by the very sales people for which they were intended to help. Managers then continue to lack visibility into the status of sales funnels. Sales people conversely manage much of their relationship management in their heads. This isn’t necessarily bad but makes for poor ROI on your systems, especially if your sales people leave.
Volano is a proponent of strong workflow management. Steelwool was designed to help good companies with a defined work process better manage the tasks critical to delivering on their brand promise. CRM systems lay out the opportunities and workflow management comes in when those opportunities turn into work. When a lead becomes a customer, that customer has work that requires tracking. Your people need to complete tasks, attach documents and they usually do it in a specific order, in queues. CRM systems rarely track work, nor do they prompt people to complete their assigned tasks. Do your people have the tools needed to efficiency manage work? Do you have visibility into the status of all of your projects?
It’s difficult sometimes to remember that the software tools you’ve invested in were purchased or made to help your people take care of your customers. You know when they’re working when you don’t think about them. Your customers are happy and you don’t take so much stress as a business owner home with you. Between the wasteland of contemporary business terminology – CRM, hashtags, ERPs, ETAs, ROI, etc…recall that often the most powerful differentiator you can have in your business is exceptional service. The question is, do your systems facilitate this process or get in the way?
November 14, 2024
When you think about how Volano Software employees spend their time, you may envision one of our developers in jeans and their favorite gaming t-shirt-wearing headphones working on custom software. Well, that would probably be accurate. However, we also enjoy watching educational videos about workflow on YouTube in our free time. Yeah. We’re predictable. On […]
October 9, 2024
Volano Software further commits to the Omaha community by partnering with NAM to offer custom software solutions to nonprofits in Nebraska and Western Iowa. Omaha, NE, October 2024 — Volano Software, a custom software development company, is proud to announce its partnership with the Nonprofit Association of the Midlands (NAM). This partnership brings Volano Software […]
September 28, 2024
Finding a software solution to solving a business challenge can be overwhelming. We have been helping clients find the best approach for their industry challenges since 2007. The result has always been a solution based on your unique situation for a better workflow. One of the most popular questions we hear is whether to buy […]
August 21, 2024
Fall is nearly here. That means students return to school, parents settle into their routines, and summer vacations are distant memories. It also means that the Volano Summer Internship Program is now a wrap. Our two summer interns, Daniel and Micah have packed up and returned to their Fall Semester of school. Before they left, […]
August 20, 2024
OMAHA, NEBRASKA, Volano Software Company Applications for the Nebraska Innovation Fund (NIF) Prototype Grants are open now for Nebraska-based businesses searching to take their business tech from a napkin sketch to a full-blown prototype. At Volano Software, we are highly familiar with this program. In 2023, we were awarded the matching grant for our software […]
November 27, 2023
Volano Software: Employee-Owned Volano Software Company based in Omaha, Nebraska announced recently the employees are now co-owners of the software development company. This transition ushers in continued confidence in the team during a challenging time for employee retention for many other software companies. Volano Software, celebrating its 16th year as of 2023, demonstrates its desire […]